What does each person do to build my business?
To determine how each of these people build your business you must first determine what role you’d like them to perform and what the specific result is. For those of you who completed “Intro to the Writer’s Life” pull out your business plan that you created and go through this as we build in this lesson. You may find that you can expand your goals by delegating tasks. You may also find that some of your goals that you created don’t directly build your business and that they should be delayed or eliminated.
Let’s start to look at each task they perform. Feel free to write in additional tasks that are specific to your writing business.
Editors
For the purpose of this lesson Editors means the people who acquire and edit work for periodicals, publishing houses and e-zines. These are the people you will submit a project to hoping to sell to them. I include them on your business team because you cannot look at yourself as an employee of a publishing house. You are an independent business owner who is contractually obligated to complete one or more projects for their company in exchange for a portion of the profit generated by that product.
This is very hard for many writers to accept in the beginning of their publishing career because they look at their writing as such a personal thing. I agree strongly that this is. I have spent a great deal of time researching my story, writing character sketches and building character arcs. I take great pride in the stories [both fiction and non-fiction] that I put together. However, in order to grow your business to the place that you can focus on that ARTISTIC portion of the business, you must first remove yourself emotionally from an individual story and look at the business as a whole.
So, the function of an editor as part of your business team is to be your advocate to the publishing board and also to help you shine that book in to the best it can be. Again, this is where emotionally separating yourself from your work must come in. If you get your affirmation from the exact story you wrote then this business will eat you alive. There will be no way for you to continue to function with the painful cuts in word count, the rejection of a book you spent months at and the mail from unhappy ‘fans’ if you are too emotionally connected to the project.
One great thing about writing, however, is it is highly relational. That means that as you begin to develop relationships with people on your writing team, like editors, you begin to mesh and join in a common vision. This makes it much easier to work together on future projects.
Marketing
To decide the role of the marketer you must first recognize what marketing is. For the sake of this lesson, marketing is establishing name recognition and credibility with your target audience. This will lead to sales of book length fiction, articles, non-fiction, etc.
What are some ways a writer markets. If you took my course “Writing Career Coach Part 1: Creating a Platform” we discussed at great length how you can build this name recognition. If you don’t own it I you can get it free with my coaching program. Information is available on my website.
Based on the teachings you’ve read these last few days, what roles might these people fulfill. Respond in the comments section of this blog.
Publicity
Agent
Freelance Editors
Web Designers
Virtual Assistant/Secretary
This is excerpted from: Writing Career Coach Part 2: Your Writing Business Team. Written by Tiffany Colter
Read more excerpts and follow the links below:
A writer’s business team: Part 1
A Writer’s Business Team: Part 2
Don’t miss a single posting! Subscribe here to receive these postings by e-mail. Tiffany Colter is a writer, speaker and writing career coach who works with beginner to published writers. She can be reached through her website at writingcareercoach.com.


STEP 1: What is a writer’s business team?
Today we are interviewing author Jennifer AlLee. Her most recent book, 